Here’s a step-by-step guide to help you plan, execute, and optimize a direct mail marketing campaign that delivers results.

Done right, direct mail can get you in front of the right homeowners, make a lasting impression, and drive serious results. In fact, Google, to this day, still runs direct mail campaigns because they’re still effective. Here are 10 proven tips to help you create real estate mailers that actually work.

Whether you're promoting a just-listed property or looking to connect with homeowners about listing their homes, direct mail helps you stay visible, build trust, and get leads. Here's how direct mail distribution works for real estate agents and why we can’t recommend it enough. 

Variable data printing (VDP) is revolutionizing how businesses connect with customers by personalizing print materials like direct mail,...